Posted on December 17, 2014.
Happy Holidays SLA-San Diego! We had a great turnout for a fun holiday dinner and business meeting at Sammy’s Woodfired Pizza in Del Mar on December 9. The business portion of the meeting centered on a recap of chapter’s activities, awards ceremony, and installation of the 2015 board. I’ll outline the program here as a final President’s Update for 2014. In wrapping up the year, special thanks were given to Executive and Advisory Board members for all their efforts and initiatives in the past year:
Treasurer Jennifer Silverman then presented the budget YTD and balance sheet. If anyone would like to have a copy of those documents, please contact Jennifer.
Next Zemirah Lee presented the Scholarship Award to our newest member and 2015 Student Liaison Marie Myers. Marie is a second-year MLIS student at SJSU and a freelance web developer. Formerly, she worked with the San Diego Web Team, building web applications for the sandiego.gov site. Her interests are special collections and archives, digital curation, and information retrieval and access. Currently she volunteers at the San Diego Natural History Museum’s Research Library, assisting in a metadata transcription project for the archives’ historical photographs collections.
I was delighted to present President’s Awards to two chapter members who perform outstanding service to the chapter:
Past President Talitha Matlin next installed the new members of the 2015 incoming board:
The meeting adjourned with the passing of the gavel to 2015 President Amy Jankowski. I know it’s going to be a great new year for SLA-San Diego!
Happy Holidays to all!
Jill Blaemers, SLA-San Diego President, 2014
Posted on November 14, 2014.
Please join SLA-San Diego for our 2014 Annual Business Meeting & Holiday Dinner on Tuesday, December 9th at Sammy’s Woodfired Pizza in Del Mar!
The evening will include a wrap-up of our 2014 activities, a short awards ceremony, the presentation of our slate of Chapter Officers for 2015, and a family style dinner. It will also be a great opportunity to connect with colleagues and celebrate an excellent year for SLA-SD. We hope to see you there!
Location: Sammy’s Woodfired Pizza, Del Mar
Date: Tuesday, December 9, 2014
Time: 6:00 pm – 8:00 pm
Address: 12925 El Camino Real, San Diego, CA 92130
Map, menu, and restaurant information: http://www.sammyspizza.com/location/del-mar/
Family Style Menu Includes:
Appetizer: Hummus, Baba Ghanoush, & Lebni Cheese
Salad: Caesar & Greek (vegetarian)
Pizza: Burrata & Pesto (vegetarian), LaDou’s Barbecue Chicken, & Spicy Italian Sausage
Beverages: Choice of coffee, tea, or soft drinks
Cost: $25.00 per person (includes dinner, tax, gratuity), advance registration required.
Registration for the event closed Friday, December 5, 2014.
Questions? Please contact:
Posted on November 7, 2014.
Please plan to join SLA-San Diego for our annual Business Meeting & Holiday Dinner on Tuesday, December 9th at Sammy’s Woodfired Pizza in Del Mar!
The evening will include a wrap-up of our 2014 activities, a short awards ceremony, the presentation of our slate of Chapter Officers for 2015, and a family style dinner. It will also be a great opportunity to connect with colleagues and celebrate an excellent year for SLA-SD!
Location: Sammy’s Woodfired Pizza, Del Mar
Date: Tuesday, December 9, 2014
Time: 6:00 pm – 8:00 pm
Address: 12925 El Camino Real, San Diego, CA 92130
Map and restaurant information: http://www.sammyspizza.com/location/del-mar/
Stay tuned! Registration information, including cost and food details, will be sent out next week.
We hope to see you there!
Posted on October 4, 2014.
Theme: The Data Storm: How to prepare, how to survive
When: Friday, October 24, 2014, 8:00 AM – 4:00 PM
Where: Bayview Room, Marina Village Conference Center, 1936 Quivira Way, San Diego, CA 92109 [map]
According to IDC, from 2005 to 2020, the digital universe will grow by a factor of 300, from 130 exabytes to 40,000 exabytes, or 40 trillion gigabytes (more than 5,200 gigabytes for every man, woman, and child in 2020). From now until 2020, the digital universe will about double every two years.
What are the implications of this data storm? What is the best way to organize data so that it can be easily found? What is the role of the information professional in this digital universe?
Join us as we explore these questions and gain valuable insights and lessons from experts in the field.
Attendees will also have opportunities to explore a vendor showcase, hear short vendor presentations, and enjoy a delicious continental breakfast, box lunch, and snacks catered by Panera Bread.
8:00 – 8:30 Registration, Continental Breakfast
8:30 – 8:45 Welcome
Jill Blaemers, SLA-SD President
8:45 – 9:30 KEYNOTE — Preparing for the Data Storm: LIS Meets Data Visualization
Michelle Chen, Assistant Professor, SJSU School of Information
Information visualization is considered one of the prime emerging technologies for large-scale data analysis and is an important topic for information professionals to understand. It deals with analyzing, displaying, communicating and interpreting massive amounts of abstract data effectively and efficiently via visual representations. In this keynote, Dr. Chen will present and discuss how information visualization can be used to help libraries and librarians utilize the abundant data resources (to which they now have more and more access) to provide better patron services through better collection analysis, resource allocation, and user engagement
9:30 – 10:15 Big Data, Marketing and Listening to Customers in Order to Create Value
Michael Germano, Associate Librarian/Professor, CSU Los Angeles
Big data has exerted a profound impact upon the ways in which businesses plan and execute their strategic marketing efforts. The goal of this session is to provide corporate librarians with a practical overview of marketing data analytics and how they are used by marketing departments, provide a a foundational understanding of the corporate librarians critical importance as thought leaders and influencers, and review some of the legal and ethical implications of marketing data analytics and the need to ‘listen’ to customers in ways that are ethical and legal.
10:15 – 10:45 Break, Vendor Showcase
10:45 – 11:30 Untying the Purse Strings: Communicating to Upper Management the Value of a Knowledge Management Project
Cindy Shamel, President, Shamel Information Services
Info pros recognize the need to manage an organization’s knowledge assets, many of which hold the data we seek to mine and analyze. In the absence of strategic knowledge management, the data storm can easily overwhelm. In the absence of executive support, knowledge management practices may never be implemented. In this session attendees will learn strategies for identifying management concerns, speaking to those concerns, and communicating the value and benefits achievable through a knowledge management projects in order to gain management support. This presentation will include actual examples, best practices, and lessons learned from the speaker’s experience.
11:30 – 12:30 Lunch, Vendor Showcase
12:30 – 1:15 Vendor Presentations, Chapter Update
1:15 – 2:00 Data doesn’t have to be a four-letter word: Professional development to tame the data monster
Susan Boyd, Engineering/Math Librarian, Santa Clara University
Why is learning to manage data difficult? Or is it? This presentation covers the many ways—from freebies to formal education to learn what the information professional needs to know about data. From informal ways such as organizational listservs, to formal methods such as those in library science programs, (and everything in between)—here are the various ways to learn about data management so you can be prepared to start or contribute to a program at your institution.
2:00 – 2:15 Break, Snacks, Vendor Showcase
2:15 – 3:00 What’s the problem? What’s the solution? Matching data with data analytic tools
Dr. Lesley Farmer, Professor, CSU Long Beach
Dr. Alan Safer, Professor, CSU Long Beach
Librarians can leverage data-driven evaluation and decisions. What data should be collected, and how should it be analyzed? What kinds of statistics best represent and model the issue you are trying to resolve? This session examines typical technology-related library functions, as case studies. The speakers will guide participants in determining what problem needs to be addressed, what kind of data should be collected, what kinds of data instruments to use, and the appropriate data analysis statistics to apply in order to make a meaningful decision and predict – and optimize — future situations. A flowchart to help choose the appropriate data analytical tool will be shared.
3:00 – 3:45 Riding the Wave: Re-branding Information Professionals in the Digital Age
Matthew McKinley, Digital Project Specialist, UC Irvine
Shu Liu, Metadata & Digital Resources Librarian, UC Irvine
Scholarship in the digital age can be exhausting: beyond the core work of research and publishing, research data and publications must be carefully described, managed, shared, tracked and preserved. What’s more, the explosive growth of the digital universe requires performing these actions with maximum efficiency, creativity, and flexibility to ensure the longevity of valuable research product. Who can researchers turn to for assistance in addressing this data deluge, making their research workflows more reliable, scalable, and intelligent?
In this presentation, we will illustrate how our proposed guiding principles have been or will be implemented in our growing suite of digital scholarship services (DSS), including past and current project examples.
3:45 – 4:00 Closing, Evaluations
Isabelle Garcia, SLA-SD Director
Registration includes presentations, a vendor showcase, continental breakfast, lunch, and snacks. Please note that we have decided to offer a “low income” option this year for individuals making less than $18,000 annually.
If you have any questions about registration, please contact Lauren Rasmussen at firstname.lastname@example.org
Registration closes: Tuesday, 10/21/2014
Registration: Lauren Rasmussen, email@example.com
Seminar information: Isabelle Garcia, SLA.SD.FallSeminar@gmail.com
Thanks to our generous exhibitors:
Thanks to the contributions of our exhibitors, who help make the Fall Seminar possible! Each exhibitor will have a table at the seminar, and attendees will have several chances to visit with these vendors throughout the day.
Posted on September 30, 2014.
The keynote speaker at this year’s Fall Seminar will be Hsuanwei Michelle Chen, Assistant Professor at San Jose State University’s iSchool. In this interview, Prof. Chen tells us a little about her research, including a sneak peak at her upcoming presentation.
Prof. Chen, as a data scientist, your research focuses on big data visualization and social network analysis. What are some specific topics you are currently investigating?
I’m currently working on a few projects that focus on how to use information visualization to improve data analytics and management, which, in turn, enhances collection analysis, user engagement, and resource allocation. For example, one topic that I’m investigating is how information visualization can be adopted to analyze the images that Bob Ross painted and discussed on the PBS series The Joy of Painting. Examining his artistic output as a dataset suggested complex themes related to emotion, memory, and the very act of painting itself. The preliminary findings show how information visualization can be used for art collection analysis by exploring the trajectory of artistic creation. Another topic I’m investigating is visualizing social media interactions (e.g., Pinterest boards and Twitter “tweets”) to further understand how libraries can use social media interactions to engage and attract patrons. One of the initial findings is that library users prefer participating in “active” services created by the library; thus libraries need to spend much more time and effort contributing to a creative theme or design on their chosen topics, rather than simply pushing static posts like book covers.
Social networks reveal the interests of millions of individual consumers, as well as links within and among market segments. Besides targeted advertising, what benefits can social network analysis provide? How do these benefits differ between small and large enterprises?
Social network analysis can provide so much more than just targeted advertising, such as increasing customer loyalty and improving brand impression through better user understanding and engagement. In addition, through other in-depth analyses such as sentiment analysis and trend analysis, we can gain insight into the attitudes and/or behavioral patterns that users present. We can also identify different “types” of users (e.g., leaders vs. non-leaders), which helps target advertising further by tailoring marketing messages based on user influences.
I think the benefits apply to both small and large enterprises, but the strategies to deal with social network analysis may differ greatly based on available resources. Larger enterprises can take a more structured approach to social network analysis (e.g., by having an independent team that focuses on social media initiatives and strategies), while small enterprises may lack resources for intensive analysis. Therefore, you must design social media strategies carefully in order to optimize the potential benefits of social network analysis.
As platforms and their services evolve, what innovations in social network analysis do you foresee over the next 5 to 10 years?
I think one of the biggest innovations in social network analysis will emerge from the big data field – both the evolution, availability, and interconnectedness of large-scale datasets, as well as new methods and tools for data analytics. Although the scale of available data presents many challenges, it also opens exciting opportunities for even more in-depth knowledge mining and discovery, such as sentiment and trend analysis. Simultaneously, we will develop more integrated tools that support powerful platforms to search, monitor, analyze and visualize data.
How can corporate librarians integrate cutting-edge data research into their day-to-day work? What specific services do corporate librarians who lack a computer science background have to offer?
Fortunately, there are more and more data research tools that provide a complete, integrated solution for deep data analysis through user-friendly interfaces. I believe corporate librarians, or those who lack a computer science background, can master these tools. For example, I’m teaching a big data course this semester, and one of my students, who is working for a corporation, is learning how to use Splunk to analyze and visualize a large-scale dataset of consumer purchase history to gain deeper insights into location-based buying behaviors.
To enhance competitiveness, I think it is essential for corporate librarians to gain some skills and knowledge with large-scale data analysis and interpretation.
What specific topics will you be discussing at our upcoming Fall Seminar?
I will be discussing how librarians and information professionals can use information visualization to enhance our daily work. This includes analyzing, displaying, communicating and interpreting massive amounts of abstract data effectively and efficiently via visual representations. I will demonstrate how information visualization can be used to help libraries and librarians utilize abundant data resources (to which they now have more and more access) to provide better collection analysis, resource allocation, and user engagement.
Thank you so much for your time. We look forward to your presentation.
Posted on September 29, 2014.
On Tuesday, September 23, a group of curious SLA-SD members and colleagues gathered at the Braille Institute’s San Diego Center location in La Jolla to tour the organization’s library. Librarian Louise Zuckerman hosted our group and discussed the various library and community services that the nonprofit Braille Institute provides free of charge to the blind and visually impaired.
Our afternoon kicked off with a walk-through of the library stacks, which primarily feature audio media on flash drives circulated within hard plastic cartridges that can be sent through the mail for expanded accessibility; audio cassettes and braille books are also available. We then learned about electronic handheld magnification devices used to enhance sight for the visually impaired and viewed a number of models housed in the Library for patron use. Moving into the facility’s computer labs, our group learned about the various programs used to teach typing and make general computer, iPad, and iPhone use more accessible to those with visual impairments. Concluding the tour, we saw some of the table-top magnification devices, the NLS digital talking book player, and other assistive technologies in action. Along the way, we spoke with a technology lab assistant, a low vision consultant, and the facility’s Executive Director, Richard M. Ybarra, to get a well-rounded understanding of the Braille Institute as well as the role that the library plays within the various programs and services the organization provides.
After an interesting and informative time at the Braille Institute, our group headed over to happy hour at Seasons 52 for lively conversation and networking. Thanks to all who came out to make this a great event! For those of you who couldn’t make it, we hope to see you at our next SLA-SD Chapter event!
For more information about the Braille Institute’s San Diego Center location and library, please visit http://www.brailleinstitute.org/sandiego/
For a list of free iPhone and iPad apps developed by the Braille Institute — including VisionSim, an app developed “in order for people with healthy vision to experience the world through the eyes of a person experiencing one of nine degenerative eye diseases” — please visit: http://www.brailleinstitute.org/digital/mobile-applications.html
Posted on September 27, 2014.
A big, hearty Thank You to everyone who donated books for our 5th Annual Words Alive Book Drive!
This year we collected over 380 new and gently used books for the Words Alive community literacy programs! The books you generously donated will be distributed to children and youth from underserved communities across San Diego County. Words Alive’s upcoming newsletter will feature a special thank you to SLA-SD for helping promote childhood literacy.
To learn more about Words Alive and the fantastic work they are doing please visit their website.
Posted on September 23, 2014.
Mark your calendars for our upcoming SLA San Diego Chapter networking event!
October 9 – Thursday – 5:00 pm to 7:00 pm
Green Flash Brewery
6550 Mira Mesa Blvd
Network, chat, and kick back with SLA-SD members and friends.
No need to RSVP. Just show up. Bring friends and colleagues!
Questions? Comments? Suggestions?
Contact Cindy Shamel
Shamel Information Services
cshamel[at]shamelinfo[dot]com | +1 858 673 4673
We hope to see you on the 9th!
Posted on September 9, 2014.
On the afternoon of Tuesday, September 23, beginning at 4:00pm, SLA-SD is coordinating a tour and talk at the Braille Institute Library in its San Diego Center location, led by librarian Louise Zuckerman. SLA members and nonmembers alike are invited to join us in what is sure to be an enlightening program! This is a great event for anyone curious about nontraditional library services, reaching disabled populations, and niche collections. This unique library and service facility is located in University Town Center area of La Jolla, just north of the UTC mall, with plenty of free parking on facility grounds.
Information about the Braille Institute:
The Braille Institute is a nonprofit organization whose mission is “to eliminate barriers to a fulfilling life caused by blindness and severe sight loss.”
The San Diego Center location provides many free services to individuals with sight loss who reside in San Diego and Imperial Counties. Services include adult classes, youth programming, low vision rehabilitation consultations, and a robust library. Within the library, services include browsing collections, a patron computer, wifi, reader’s advisory, CCTV magnification stations, digital resources, and more!
After the tour, which will last approximately one hour, all are invited to attend a Happy Hour at nearby Seasons 52 in the UTC shopping center at 5:00pm! Not able to make it to the Braille Institute but want to stop by for Happy Hour? Great! There will be some great conversation with library colleagues, plus excellent food and drink specials!
What: Tour and Talk at the Braille Institute’s San Diego Center Library & Happy Hour
When: Tuesday, September 23, 4:00pm Tour start time, 5:00pm Happy Hour start time
Where: Braille Institute, San Diego County Center Regional Branch
4555 Executive Drive
San Diego, CA 92121
Map Link: http://goo.gl/lFT168
Happy Hour Location: Seasons 52
4505 La Jolla Village Dr C1
San Diego, CA 92122
Map Link: http://goo.gl/4Ypd7I
Restaurant Link: https://www.seasons52.com/en/locations/CA/San-Diego/4529
Plan to attend? Great! Please RSVP to Amy Jankowski at ajankowski[at]sandiegozoo[dot]org (or by phone at 630-251-3735) so we can get an estimate of our group size. Can’t attend the tour but want to join for happy hour (~5:00pm)? Fantastic! Please also RVSP to Amy so we can provide a reservation estimate.